
How we built a website for a Belgrade towing service that brings in calls around the clock
Beeglantee designed and built a modern, fast, conversion-optimized website for a towing service operating in Belgrade and the surrounding area. The focus was on a simple call to action, clear pricing, and covered locations so drivers in trouble can reach help as quickly as possible.
Šlep Služba JS
Towing service and roadside assistance
2026
1 month
+340%
More inbound calls
96
Load speed (PageSpeed)
#1
Ranking for 'šlep služba Beograd'
+290%
Growth in mobile conversions
Google PageSpeed Insights
Core Web Vitals
LCP
1.7 s
INP
119 ms
CLS
0.06
FCP
1.1 s
TTFB
0.3 s
Testirano: https://slepsluzba-js.rs
What we did
Services
Web design
Web development
Local SEO
Copywriting
Persuazivni tekstovi koji konvertuju posetioce u klijente
Google Analytics implementation
Tools and frameworks
Technologies
WordPress
CMS platforma za lako upravljanje sadržajem
Elementor
Tailwind CSS
Utility-first CSS framework za brzi dizajn
jQuery
PHP
MySQL
Google Analytics
Alat za praćenje i analizu saobraćaja na sajtu
Google Tag Manager
Google Analytics 4
Viber
Problem
Šlep Služba JS operated in a highly competitive market in Belgrade and the surrounding area, but had no digital presence to bring in new clients.
The key challenge was the nature of the service, which is an emergency one.
A driver stranded on the road needs to find a phone number and call for help within seconds.
The existing online channels were not optimized for mobile devices, did not clearly communicate 24/7 availability, and did not show prices or the locations the service covers.
As a result, many potential calls went to competitors.
It was essential to build a site that loads instantly, puts the call front and center, and builds trust with people in a stressful situation.
An added challenge was local SEO.
The site had to rank for searches like 'šlep služba Beograd' and 'pomoć na putu', where competition is extremely strong.
Approach
Beeglantee built a completely new website on the WordPress platform with the Elementor system for easy maintenance.
The design is focused on conversions.
The call button is present on every screen, and the message 'we're with you in 20 minutes' clearly communicates how fast help arrives.
The site is optimized for mobile devices, since most visits come from the phones of drivers on the road.
Beeglantee created sections with covered locations, transparent and affordable towing prices, and a gallery of recent jobs that builds trust.
Reviews from satisfied clients were added for extra credibility.
On the technical side, Google Analytics and Google Tag Manager were implemented for precise tracking of calls and visitor behavior.
The site was further optimized for local SEO, with a proper heading structure, fast loading, and keywords targeting Belgrade and its surroundings, achieving visibility in local searches.
Every feature is designed to bring measurable results for the client.
Always-visible 24/7 call button
Fully responsive design for mobile devices
Section with covered locations
Transparent display of towing prices
Gallery of recent jobs
Reviews from satisfied clients
Fast page loading
Local SEO optimization
Live chat / WhatsApp widget
Blog / news
Contact form
Client testimonials
Team / about us
Site search
Beeglantee analyzed the towing service market in Belgrade, the competition, and user behavior in emergencies to define a site structure focused on the call.
We created a clean, fast design with an always-visible call button, clear messages about 24/7 availability, and fast arrival.
The site was built on WordPress with Elementor, optimized for mobile devices, load speed, and local SEO.
Google Analytics and Tag Manager were implemented to track calls, after which the site went live and was monitored continuously.
Beeglantee analyzed the towing service market in Belgrade, the competition, and user behavior in emergencies to define a site structure focused on the call.
We created a clean, fast design with an always-visible call button, clear messages about 24/7 availability, and fast arrival.
The site was built on WordPress with Elementor, optimized for mobile devices, load speed, and local SEO.
Google Analytics and Tag Manager were implemented to track calls, after which the site went live and was monitored continuously.
“Ever since Beeglantee built the site, the phone practically never stops ringing. People find us easily and call right away, exactly what we needed.”
Jovan S.
Owner, Šlep Služba JS
Let's talk about how we can help your business achieve the same or better results.